Let's Start with the Universe.

Richie and I began our presentation today about social media to the Fort Worth PRSA crew. It went well, I felt. The discussion was real. The questions were all over the map(a good sign). People generally nodded their heads. Even when we went over time and gave everyone the go ahead to bolt, the majority stayed and continued to ask questions.
But after all that, there was something holding us back today, and I realized it after getting back to the office. It was the universe.
Trying to explain social media, as a concept, is a little like trying to explain life, starting out with a brief discussion on the universe as a whole. Basically what I'm saying is, it is a BIG subject. And discussing this BIG subject with a group of nearly 60 professionals from different companies, with different interests, etc., is also BIG.
There's also the slight problem that asking Richie and I questions about SM, is a little like asking a Trekkie, "Hey, what's the big deal with all this Star Trek stuff?"...or asking a jazz fan if Miles or Monk is better? Anyway, you get the picture.
If you were there, I'd be interested to hear your comments.
If you've presented SM to a group of "non-tech" types, I'd also love to hear your feedback and experiences.