Why Old Star Wars is Better

Why do I prefer the older Star Wars movies?

I think it boils down to the Millennium Falcon.
It didn't work most of the time.
It sputtered.
It smoked.
Chewbacca was working on the ship about as much as he was kicking butt in the first three movies. (One of his action figures even came outfitted with tools and goggles.)
Much of the dramatic tension revolved around whether they could get it working in time to escape from whatever danger they were in at the time.

There's a business lesson in this. It was harder to root for the heroes of the newer, glossier Star Wars pics for me. New communication is as much about showing your scars, as much as it is about sharing your successes. After all, we can all see the smoke and hear the gears grinding, don't be afraid to talk about it.

Photo gracias: GABURU & spiritwalkersg.

Is Facebook Good for My Job?

I noticed an interesting phenomenon around my office. Several of our group participate in Twitter, Facebook, LinkedIn and other social media. There was no "type" represented in the way this group spread. They represented a real cross-section of early adopters/non-techie, male/female, all ages, different job functions. Often when I discuss social media, people are quick to say the tools are natural for a certain generation, those under 30, etc. It's easy to compartmentalize people and say that social media naturally exempts some individuals. The only group with a real exemption are those without regular access to a computer or mobile phone, which is a relatively small percentage in the professional/student areas.

The phenomenon I picked up on was that those who chose not to participate were missing out on quite a bit. Most people would not hesitate to point out the importance of attending office parties, talking to people casually in the break room, etc. These informal relationships are the same within online communities, although they run much deeper. I know a great deal more about most people I interface with via social media than I ever would from casual conversation.
On that same note, you are getting "face time" with a boss or supervisor every time they interact with you, view your profile, see your updates, etc., on Facebook or other services.

Too much emphasis has been placed on the negative aspects of social media. If you use these tools in a smart and social way, they can and will actually help you in your work life*.

*I realize also that many of your companies may block social media as a category(they are wrong to do this, btw), but don't let that be your personal excuse. Participate anyway. It only takes a few minutes a day to update a profile and see what your friends are up to. Most likely you will appreciate the extra layer this adds to your life.

Photo gracias: Hallie M.

Books I've Read & Recommended.

When I get together with friends, family, and business contacts, it seems we always end up swapping titles of books we are reading. I thought it would be fun (and also a good crib sheet for me) to keep a list of my favorite books. These are in the order that I read them. There's no links to buy them here because this is just about sharing. You know where to find them, if you're interested. I'll also do my best to link to blogs and other info related to the books. If someone interesting, say Tiger Woods or William Shatner, recommended the book - I'll let you know that too. That's all for now. Enjoy.

Made to Stick (2007: Non-fiction)
by Chip and Dan Heath

My thoughts: This was a great reminder of concepts that you think you know already. Basically, keep to the simple and memorable.

I read it in Summer 2008.



now is gone (2007: Non-fiction)
by Geoff Livington with Brian Solis

My thoughts: This was the launching point for me with social media, especially its relationship with PR. Geoff's blog and influence in the PR community are well-known for good reason.

I read it in Spring 2008.


Freakonomics (2005: Non-fiction)
by Steven D. Levitt & Stephen J. Dubner

My thoughts: This is a fascinating look at the invisible lines that connect variables in life from the perspective of a "rogue economist." I am interested in economics, but not unusually so, and this made for a very interesting read.

I read it in Spring 2006.

Why I loaf Jott

Chris Brogan posted a Jott goof this morning, and I realized that our mis-Jotts have gotten to be a fun thing around our house. I'm beginning to think maybe my wife uses Jott half the time just to see what it enters on her Google calendar. (If you're not familiar with Jott, it's a great tool, especially for commuters or people with old school cell phones. Basically, Jott adds items to your calendars, sends messages, etc., from voice cues. It does not always get things right, but that's a little charming at this stage of technology.)

So just for fun, because I'm in that kind of mood today - I'm collecting Jott mistakes. I'll repost my favs via my Twitter account @morate. So, send me your most mangled Jott messages. Here's a few of my personal favs. (Voice msg = Jott post)

Kleiman Eye Center = Climbing Ice center (@vedo)
Swim lessons = Tin license(@morate)
Winestyles = Juan's house(@morate)